In celebration of Martin Luther King Day, we wanted to spotlight some of our favorite Black-owned mobile apps powered by Tapcart. This list features a little something for everyone, from bold-printed home goods and cookie-scented skincare to illustrated bullet journals and herbal wellness supplements. So without further ado, let’s dive in, download, and use our dollars to uplift Black businesses.
For the curly-haired adventurer:
With a range of hair accessories, Kurly Klips is the ideal on-the-go hairstyle for fuss-free curly-Qs. Based in Washington D.C., Kurly Klips was born from the idea that sew-ins and extensions shouldn’t be an expensive hassle dependent on your hairstylist’s availability. With quality, natural styles, more than 2,400 reviews, and exclusive features in heavy-hitter publications like Essence and Oprah Magazine, it’s no wonder that the brand has such a devoted cult following. “I started off seeking to give my clients something I wasn't receiving from the hair industry at the time: love, respect, honesty, appreciation, and integrity,” writes founder Lana Boone. The app features streamlined shopping, personalized accounts, and easy-to-achieve styling tips galore.
For the health-conscious wellness guru:
Are you the friend who always knows the latest-and-greatest in the world of wellness? Do you have a routine regimen of vitamins and supplements? Then Black Vegan is for you. With an impressive range of health products from herbal steamers to performance enhancements, Black Vegan has everything you need to foster a healthy lifestyle. As a leading brand in the Black Health movement, they take pride not only in the quality of their products but in actually serving the interests of their customers. Plus, their blog is a content jackpot, with education on everything from aphrodisiac flowers to think-pieces on pea protein. Download their app for an elevated shopping experience and first-in-line access to exclusive deals.
For the boho-inspired decorator:
If you stumble upon Jungalow founder Justina Blakely’s Instagram, you might imagine she lives in some colorful far-away tropical paradise, and her home decor shop echoes the same spirit. Based in Los Angeles, The Jungalow is a vibrant curation of home goods inspired by bold colors, 70’s patterns, daring prints, and of course, jungle wildlife. Plus, The Jungalow gives back to non-profit organizations like ACLU, Black Lives Matter, Girls Who Code, Girltrek, The Rainforest Alliance, The National Organization for Women, The Downtown Women's Center, the Southern Poverty Law Center, and the Refugee and Immigrant Center for Education and Legal Services—to name a few. (Phew!) Folks with the app have access to exclusive collection drops and loyalty rewards that helps to plant trees while also offering major savings.
For the skincare-loving sweet tooth:
Wait—skincare and cookies? Yes, please. Shea Shea Bakery is a hybrid bakery-meets-handmade skincare brand that has everything from body oils and butter to actual homemade cookies. Founded by a husband and wife duo, Shea Shea Bakery set out on a mission to combine naturally-made skin and hair care that is not only effective and luxurious but also smells freaking delicious. Dedicated to bringing back made-to-order production, they go above and beyond with 100% chemical-free raw and unrefined ingredients, like shea butter and African Black Soap imported from Ghana. Download their app and sign up for their monthly surprise bakery box for a yummy self-care treat that supports a black-owned artisanal business while also satisfying your insatiable chocolate-chip cookie cravings.
For the uber-organized planner:
If you're the type of planner that keeps a daily journal that just so happens to match your iPhone case, Macbook case, and desk accessories, then Goldmine and Coco is the goldmine you need. Founded in 2017 by Felicia Jarrel, the planner accessories company is much more than just stationery. It’s a tight-knit community of folks helping each other to succeed—and a diehard one at that. Specializing in hand-drawn portrayals of Black womxn, their planners, stationery, and apparel are designed for and by black creators in an industry that often doesn’t portray them. Plus, their planners are designed to tackle some serious goal setting. Tick off bills and daily to-do lists while also looking at the bigger picture with long-term planning pages. The stickers, notepads, calendars, and fun educational content are just a plus. Download the app for a treasure chest of special offers and free giveaways and tackle your dreams like a boss.
For the hair-accessory aficionado:
Finding a solid, quality, long-lasting African headband on the internet is surprisingly difficult. Enter The Wrap Life, a Brooklyn-based brand born in 2014 when Nnenna Stella realized she couldn’t find authentic African headwraps online. With her kitchen countertop as her studio, she began to design head wraps, bandies, and turbanettes. Cut to today, when the Wrap Life has an IG following of 279K and hundreds of thousands of orders under its belt. And if the styling looks too complex to pull off on your own, their tutorials break down step by step how to DIY for those with the worst hand-eye coordination. Shop on their app and snag limited-edition releases and save on bundles while you're at it.
For the design-forward shoebie:
If afrofuturism was a shoe. Meet Fini Shoes, a footwear brand founded in 2018 by Dami Adepoju, a Nigerian immigrant based in New York creating shoes handmade in Portugal. He started Fini with a vision to innovate the footwear industry with luxe designs showcasing detachable features. The outcome? Disrupting the shoe market on all accounts, with an affordable multidimensional shoe that can be dressed up or down. Plus, the company is eco-friendly and made Marie Claire’s Coolest sneakers of 2021 go-to list. Snag their app to shop deals before anyone else and stay up to date with their latest collections.
And there you have it! From futuristic footwear to so-good-you-can-eat-it body butters, here’s a humble list of black-owned Tapcart apps to support year-round. Have a birthday coming up you need to snag a gift for? Feel like treating yourself to some extra-self care during quarantine? Download these fire apps, take a skim through Shopify’s Black Business Directory, and support the black community with your purchasing power. Because there are opportunities for activism everywhere—even in the apps you download.