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Gymreapers generated buzz with an early access push for their Women’s Performance Jacket. A sleek GIF showcased the jacket’s versatile design, blending comfort and style, while highlighting limited stock to drive urgency.

BÉIS enhances the shopping experience with dynamic sort and filter tools right from the collection view. Customers can refine their search by color, explore new arrivals, and customize their display to see more or fewer products at a glance.

Oh Polly taps into Sagittarius Season with push messaging tailored to this zodiac sign. Featuring a GIF of main character-worthy dresses, the push grabs attention before users even open the app, driving engagement and excitement.

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The Oodie boosts AOV and UPT through their custom product bundling block. On their PDP, you can easily create your own bundle of wearable blankets and receive an automatic discount when you add items to your cart. This approach results in a seamless shopping experience, while eliminating potential barriers to purchase.

Fitness apparel brand Vitality has enhanced their PDP by adding a color swatching product variant code block. This block gives them the ability to showcase all the available color variants for the specified product. When users tap one of the available colors, the PDP will update instantly to display the selected color for that product.

LA-based swimwear brand, Frankies Bikinis, launched a 'win your wishlist' giveaway exclusively on the app. With push notifications as the incentive, they boosted app downloads and push notification subscribers—ultimately growing the mobile app community.

Millions of shoppers are overwhelmed with 'choice overload' so creating gift guides can help shoppers with purchase decisions. Drink-wear brand, BrüMate aced this BFCM strategy with their in-app multi-page gift guide. This guide is perfectly tailored for those who are using BFCM to shop for others.

ASRV is a premium men’s sportswear brand designed for the active lifestyle. During the BFCM frenzy, they strategically leveraged banner images throughout their app design to promote their BFCM promotion. With clear and concise messaging, ASRV ensures customers can swiftly grasp the promotions, allowing them to make informed purchase decisions and check out easily.

Australian fashion brand, I Love Ugly, hit pause on their entire website to dial up the anticipation for their BFCM sale. They added a Countdown Timer, spilled the beans on the sale details, and dangled a CTA, enticing their loyal customers to snag early-bird notifications for when the sale begins. Talk about building hype!

Frankies Bikinis cleverly integrates a custom Add-to-Cart Block into their PDP, showcasing those must-have pre-order items. It's a brilliant move that will drive merchandise awareness and pull in orders for products that haven't even hit the shelves yet.