About
Co-founders of collagen-fortified health & wellness brand Obvi, which has surpassed 250K customers globally, all whilst boot-strapping its way to $30 Million in sales in less than 3 years.
Ron and Ash are strategic thinkers and senior leaders who creatively use tech, marketing, strategy, and analytics to support innovation and revenue-generating business goals.
Previously they co-founded Ghost 3 Media, which has helped more than 25 Inc. 5000 brands scale their digital footprints and manage over $15M of ad spend. Ash's craft in Paid Media is one of the many reasons Obvi has been able to grow at the rate it has.
All Episodes
💰 Why having good site optimization will net you more customers Episode 3 of the @chewonthisdtc we talk about how optimizing your homepage will make you more money What are you doing to optimize your site?
💸 Does your brand need additional capital? Do THIS! Episode 2 of @chewonthisdtc we go over everything about raising money. How to assess if you need to raise money, creative strategies to raise money and more! Are you in a position to start raising money? drop a comment below
@chewonthisdtc is quickly becoming one of my favorite marketing podcasts. It's SO DAMN ACTIONABLE! In Episode 8, @obviceo & @ashvinmelwani discuss Branding vs Performance. Which Wins. Here are 3 of my takeaways:
Ash and Ron have one of the best DTC podcasts out there. Period. I love what you're doing with Obvi and admire your passion to help others on the same journey. What's your motivation behind investing all of that time and energy into sharing your journey?
Looking to redesign your logo? In episode 8 of Chew On This, @kreatekit shares a few sticking points when it comes to logo design and much more. Give it a listen and let me know what you think
🛍️ The 2 types of customers who shop in retail stores 🎉EPISODE 9 IS OUT NOW! Watch it here: https://youtube.com/watch?v=bG_SdaZcQ7I We cover Obvis major announcement, shelf placement, Rons pitch to one of the BIGGEST companies in the United States and more! Which type of customer are you?
🌍 How Obvi shows off their products nationwide On episode 9 of @chewonthisdtc we talk about how we use a traveling sales rep for product demos
💰 Why having good site optimization will net you more customers Episode 3 of the @chewonthisdtc we talk about how optimizing your homepage will make you more money What are you doing to optimize your site?
💸 Does your brand need additional capital? Do THIS! Episode 2 of @chewonthisdtc we go over everything about raising money. How to assess if you need to raise money, creative strategies to raise money and more! Are you in a position to start raising money? drop a comment below
@chewonthisdtc is quickly becoming one of my favorite marketing podcasts. It's SO DAMN ACTIONABLE! In Episode 8, @obviceo & @ashvinmelwani discuss Branding vs Performance. Which Wins. Here are 3 of my takeaways:
Ash and Ron have one of the best DTC podcasts out there. Period. I love what you're doing with Obvi and admire your passion to help others on the same journey. What's your motivation behind investing all of that time and energy into sharing your journey?
Looking to redesign your logo? In episode 8 of Chew On This, @kreatekit shares a few sticking points when it comes to logo design and much more. Give it a listen and let me know what you think
🛍️ The 2 types of customers who shop in retail stores 🎉EPISODE 9 IS OUT NOW! Watch it here: https://youtube.com/watch?v=bG_SdaZcQ7I We cover Obvis major announcement, shelf placement, Rons pitch to one of the BIGGEST companies in the United States and more! Which type of customer are you?
🌍 How Obvi shows off their products nationwide On episode 9 of @chewonthisdtc we talk about how we use a traveling sales rep for product demos
