S2 E12: A Landing Page Masterclass with Nik Sharma
CMO Jones Road Beauty l Advisor at Northbeam
Sr Director CX & Retention @jonesroadbeauty l Building brands that put the customer 1st + sharing learnings.
The DTC guy running Sharma Brands. Forbes 30 under 30.
In episode twelve of season two, the DTC Guy, aka Nik Sharma, gives us a masterclass on landing pages and answers some hard-hitting audience questions.
- Nik's Chat GBT experience — a wild finding on how to increase click-through-rates
- How to make the landing page super seamless to learn what the brand is selling and why it's relevant to them
- What three touch-points to keep in mind during the (fairly extensive) research process