S2 E4: DTC vs Retail and Billion Dollar Biz Ideas

November 28, 2022

Hosted By

Eli Weiss

Sr Director CX & Retention @jonesroadbeauty l Building brands that put the customer 1st + sharing learnings.

Cody Plofker

CMO Jones Road Beauty l Advisor at Northbeam


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Episode description

In episode four of season two, Cody and Eli chat about DTC vs retail and Cody's new billion-dollar biz ideas.

Listen to find out

  • Cody breaks down the shift from DTC to retail and using Lululemon as a blueprint
  • How the DNA of a retail business differs from a DTC business
  • Black Friday lessons learned from 2021 and how they implemented new strategies for BFCM 2022